Are you a franchise location and need help with organizing and localizing your marketing efforts along with creating community relationships to help your business grow and connect? We are here for you.
National trends are not necessarily local trends, nor do they connect directly with your local consumers.
You need to prove you are not just a part of the national corporate world, but a part of the local community that has roots in the neighborhoods that you are serving.
You have the advantage of using the national brand for your credibility, but really connecting with people in the community takes grassroots efforts, relationship marketing, and hyperlocal advertising strategy.
We work with franchise owners all over the country and partner with corporate marketing teams to help give your location the best advantage, while utilizing corporate assets, support your local community partnerships.
Franchise marketing programs can include:
- Working with corporate to not overlap marketing or ad spend efforts
- Personalizing national branded assets
- Photography of specific locations and partners
- Videography or local consumers and their families
- Events (both specific for your location & networking)
- Local Staff Members
- Local Client Testimonials
- Any many more programs to help localize your business!
We love small businesses of all shapes and sizes and that includes franchise locations. You have a lot of resources at your disposal but optimizing your time and assets can still be a daunting task.