We’ve created Trail Posts as a resource center for marketing news and regulations, social media updates, current trends, and new ideas and thoughts. Everything we write about is part of a larger strategy to help someone move forward, over a hump, or to get back on the right path of their marketing journey. The True Fit Marketing team is happy to support businesses in the local Pittsburgh area and nationally, but more importantly, we write Trail Posts to provide information that could help anyone, anywhere, at anytime.

Looking Beyond the Numbers: How to Better Understand Your Marketing Analytics

Every month, businesses receive reports filled with charts, graphs, percentages, and performance metrics. Whether it is a Google Analytics report,...

Why Awareness-Driven Social Media Matters More Now Than Ever Before

There are many ways businesses look at how social media can be beneficial. Many start their social media plan hoping...
QR codes are everywhere…again!

From the Grave to a Resurgence: QR Codes Are Everywhere Again

QR codes are everywhere…again! They are widely used in multiple industries for a variety of reasons, whether it is for...
Most Cyber Attacks are Preventable Failures on a Website

Most Cyber Attacks are Preventable Failures on a Website

Hackers are always going to hack. Do they ever get in trouble? Who knows! But even the biggest brands and...

The Truth Behind Google Reviews: How Influencers Are Shaping What Customers Trust

What is likely the first thing someone does when looking for a business online? They look at reviews! And what...
Why the “E” in TruE Fit Marketing Isn’t Going Anywhere Anytime Soon

Why the “E” in TruE Fit Marketing Isn’t Going Anywhere Anytime Soon

Every year on April 1st, the internet fills with bold announcements, surprising “updates,” and the occasional questionable business decision. Everyone...
Best Web Design and Development Agencies to Hire in 2026

True Fit Marketing Named in Best Design and Development Agencies to Hire in 2026

At True Fit Marketing, our mission has always been simple: help businesses grow through thoughtful strategy, meaningful storytelling, and creative...
How Women Built Businesses After 1974

How Women Built Businesses After 1974

Not that long ago in 1974, something fundamental shifted in the American business landscape. With the passage of the Equal...